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What is

Content Management?

Content Management is everything you do to create and distribute your knowledge online — It encompasses text, images, audios, and videos.

 

Content formats include articles, blog posts, YouTube videos, infographics, podcasts, and webinars.

 

It’s a big deal.

 

And a lot of work.

 

Which is why we do it for our clients.

Content Management, Content Management, Over The Top SEO
Content Management, Content Management, Over The Top SEO
Why is Content So Important?
Traditional marketing is interruptive. Your ad interrupts a prospect´s experience when they’re checking Facebook, reading a magazine, or watching TV.

They are constantly bombarded with advertising messages to the point where they are virtually impervious to most types of marketing techniques. As a result, it’s now incredibly difficult to get noticed. In fact, research show that more than 70% of people prefer to get information from articles vs. advertisements (source: Custom Content Council).

And this is exactly why your online content is so important. Because your customers are searching online for relevant information. If you can give it to them, you can win their trust – and their business.
What Will It Take You To Rank Higher?
What SEO Opportunities Are You Missing?

See If Your Business
Qualifies To Work With OTT.

We have inspired and motivated business owners, entrepreneurs, and professionals around the world for the past few years, and we’ve designed apps that both boost brand awareness and drives productivity off the charts. However, we realized that we couldn’t help everyone. and the truth is not everyone is our match made in heaven. Therefore, we only accept new clients after an extensive screening process that helps us determine whether we will be a good fit for each other.


Done right, content management lets you Open New Markets
More than 3 billion people now use the Internet every day. Your customers and prospects are among them. What are you doing to reach them with content? And what are your competitors doing?

Content management is a vast and growing channel that offers you unlimited opportunity. By taking action now, you can put your business in front of customers and prospects — quickly and cost effectively.

Good content leads customers to your website, where you can capture their contact information, then sell your products or service.

The only problem?
Content Management, Content Management, Over The Top SEO
Content Management, Content Management, Over The Top SEO

To rank highly in search and get found by customers, your content must meet these criteria:
  • Relevant. Your articles, videos, blog posts, etc. must be relevant to your target audience. Nothing else matters. Because the people you’re trying to reach care only about finding what they want online. Never forget this!

  • High quality. Useful, informative content can make you an authority in the eyes of your audience. It gets shared on social media. Plus, it keeps them on your website longer, which reduces bounce rates, increases your conversions, and can rank you higher in Google.

  • Visual appeal. It takes only 0.05 seconds for visitors to your website to form an opinion that determines whether they stay or leave (source: Conversion XL). It means your content must be error-free and user-friendly.

  • Unique. Content that’s unique to your website can boost your rankings in Google. By contrast, content that is copied will be ignored by Google and could get your site banned.

  • SEO-ready. It’s not enough for content to be useful and unique. It should be optimized for search engines like Google and Bing. That means you need to pay attention to keywords, headlines, and links, to name a few.

Here’s How We Can Help

First, here are the kinds of content we can CREATE for you:

  • Articles for your website, which can be re-purposed in print or in emails

  • Blog posts, which can be re-purposed on LinkedIn

  • Infographics for social media and your website

  • Podcast scripts, which you can record by phone or any audio setup

  • Social media posts, to share your content on Facebook, Twitter, and more

  • Video scripts, to use for YouTube, Vimeo, and others

  • Webinar scripts, to use for product launches and ongoing marketing


Second, here’s how we can MANAGE content for you:

  • Post to your blog regularly, for SEO gains and more traffic

  • Update your social media accounts with new content

  • Add new social media accounts for you, as needed

  • Upload your podcasts to online directories

  • Turn one-off webinars into everorange lead magnets

Content Management, Content Management, Over The Top SEO

When it comes to content distribution, every business is different. Pinterest can help you reach women age 30 to 50 at home, while LinkedIn can help you reach a B2B market at work, for example. It all depends on your target audience.

 

Example: For some clients, we do little or no paid advertising, but we help them grow by reposting their content on Facebook and other social media sites automatically. Our clients multiply their visibility with no additional effort. This is how to turn content into conversions and customers.

 

That’s why it pays to have a team of content management professionals in your corner.

 

Bottom line: You always need more content, but you may not have the skills or time to create, distribute, and manage it.

Content Management, Content Management, Over The Top SEO

Do You Want To Know What
it Will Take You To Rank Higher?

See If Your Business Qualifies To Work With OTT.

See If Your Business Qualifies

Some of Our Clients

Join clients who enjoy 96% satisfaction

  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO
  • Content Management, Content Management, Over The Top SEO

    Over The SEO Ninjas has done outstanding things for our business growth and our online presence. Prior to working with Over The Top, we attempted to run our own PPC campaigns with very low results (wasting a lot of money). After bringing in Over The Top, who understands our needs and is very attentive, the phone is ringing off the hook. Thank you for helping us triple our profits! We give them the highest regard for their skill set and highly recommend them for any company’s website building and online presence.

  • Content Management, Content Management, Over The Top SEO

    After hiring a few SEO firms over the years, with little to no results, I decided to give one more crack at it. I learned about Over The Top SEO while researching the best link building companies on google, and found myself stumbling across their website. I was introduced to the founder, Guy Sheetrit, by one of his employees, and could immediately tell my experience would be different. Guy seems to have a knowledge of SEO that far surpasses that of 99% of the SEO firms I’ve dealt with in the past, and the results speak for itself. I plan on using his services in the months to come.

  • Content Management, Content Management, Over The Top SEO

    Over The Top SEO chose a great name, because their results really are over the top. I worked out an estimated ROI I’d get from working with them, and the results have FAR exceeded what I thought I’d be getting. First page results all over the place, ranking for wayyyyy more phrases than I was even expecting, and the traffic has turned into a game changing amount of new business for me and my company. Thank you guys sincerely!

  • Content Management, Content Management, Over The Top SEO

    I was the one to locate Over the top SEO for my University and I am happy I did it. These guys are no joke, they know what they are doing from A to Z. no games, no time wasting. purely professional.

  • Content Management, Content Management, Over The Top SEO

    We started working with Over The Top SEO after looking for serious SEO experts, we found them in the top positions for most of the competitive words we looked up and after much consideration we decided to go with them, We can’t disclose too much but I can say that it is a beautiful relationship and we are most grateful for the technical knowledge these guys have. Overall just 10/10.

  • Content Management, Content Management, Over The Top SEO

    We are a fairly big company in the auto parts industry and Over The Top SEO helped us grow A LOT in the past 2 years. we would gladly recommend them anytime, anywhere.

  • Content Management, Content Management, Over The Top SEO

    This company is probably the best we have encountered as of yet, we have been suffering from poor “SEO” experts by 5 companies that are known out there and yet all fail to deliver and over promise the sky. With over the top we literally had 100% interaction in our campaign, we were an active part of the process and still are always in the loop. We finally saw results after several short months with a continuing growth in sales. We are so happy to have met Guy and his team of professionals, and we are not going anywhere.

  • Content Management, Content Management, Over The Top SEO

    We were very surprised by the way Guy, Greg, Paul and the team at Over the top SEO works, its the first time someone opens our eyes to what is happening with our campaigns and involves us deeply into the process, which now I understand the importance of why they do it they way they do, we are with OTT for more than 9 months now and we are very happy with them, they are the only company that provided us with raw results constantly.

  • Content Management, Content Management, Over The Top SEO

    It sounds that I am very buyest, but hee, what these guys do works. On a daily basis you see your positions improve, traffic get better and your store grow. We are happy bumping into Over The Top SEO, even though we are a dutch company they managed to get Gereedschappelijk the ranking we were looking for. And still improving…!

  • Content Management, Content Management, Over The Top SEO

    Really Enjoyed my experience and will continue working with Over The Top SEO in the future. Much love.

Do you want to know what
It Will take for you to rank higher?

Who knows? OTT might be the best thing that ever happened to you.

See if Your Business Qualifies
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